UX principles
We aim to create a cohesive, inclusive and positive global experience for all users navigating our applications and services, keeping in mind the core values of Michelin:
"POSITIVITY, RESPECT, PROGRESS."
Michelin cares about providing a well-crafted user experience, as demonstrated by the UX principles of our design system.
Low-environmental impact
We work towards a positive impact and a light footprint.
We are guided by the principles of eco-design, which demands fluidity and seamlessness in every experience.
Convey information in simple and direct terms
Add features tailored to concrete needs and actual requirements
Apply the latest optimization standards to ensure an efficient and streamlined design process
Inclusivity
We aim for accessibility and usability for all users.
Complexity in our subjects must not be reflected in our user experience.
Building a trusting relationship with our users demands simple and dependable interfaces, designed with wide audiences of different needs, environments and abilities in mind.
Cultural sensitivity and regular user testing ensure we create optimal tools for a global audience
Follow the standards of the WCAG
User-centric approach
We always focus first and foremost on the user context, aiming to create a coherent, stable and comfortable experience.
Be transparent about your use of user data
Apply the steps of design thinking to draw insights from your users